Nestled in the heart of Virginia’s Blue Ridge Mountains, Roanoke beckons travelers with its perfect blend of outdoor adventures, rich history, and vibrant culture. Known as the “Star City of the South” thanks to its iconic Mill Mountain Star, this charming destination offers an incredible array of experiences that will captivate every type of explorer. Whether you’re drawn to world-class museums, scenic mountain trails, or unique local attractions, discovering the best things to do in Roanoke promises unforgettable memories and countless reasons to fall in love with this hidden gem of the Shenandoah Valley.
1. Mill Mountain Star & Park
Standing proudly as Roanoke’s most iconic landmark, Mill Mountain Star & Park offers visitors the chance to see the world’s largest man-made star while enjoying breathtaking panoramic views of the Roanoke Valley. This 88-foot illuminated star, visible from miles away, has been welcoming travelers since 1949 and serves as the perfect introduction to the Star City.
The beautifully landscaped park surrounding the star features well-maintained hiking and biking trails that wind through the mountain’s natural beauty. Visitors can explore the discovery center, learn about local wildlife, and capture stunning photos with the valley as their backdrop. The park also includes picnic areas and a small zoo, making it an ideal spot for families to spend quality time together.
- Ideal visit duration: 2-3 hours
- Perfect for: Families, couples, photographers, and outdoor enthusiasts
- Admission: Free to the park and star; small fee for zoo access
- Location: Mill Mountain Park, Roanoke, VA
- Pro tip: Visit during sunset for magical golden hour photos, or come at night when the star is illuminated for a romantic atmosphere
Whether you’re seeking outdoor adventure or simply want to experience Roanoke’s signature attraction, Mill Mountain Star & Park delivers an unforgettable experience that perfectly captures the spirit of Virginia’s Blue Ridge Mountains.
2. Black Dog Salvage: Where TV Magic Meets Architectural Treasures
Black Dog Salvage is a unique destination that combines the thrill of treasure hunting with television fame, serving as the home base for the popular Discovery Channel series “Salvage Dawgs.” This architectural salvage warehouse offers visitors the chance to explore an ever-changing collection of reclaimed materials, vintage fixtures, and one-of-a-kind pieces rescued from historic buildings across America.
Walking through the sprawling warehouse feels like stepping into a living museum where every item tells a story. You’ll discover everything from ornate Victorian mantels and stained glass windows to industrial lighting and weathered barn doors. The inventory changes daily as the Salvage Dawgs team brings in new finds from their demolition adventures, ensuring each visit offers something different.
- Visit Duration: 1-2 hours for browsing
- Perfect For: Antique lovers, DIY enthusiasts, families with older children, and fans of the TV show
- Admission: Free to browse
- Location: 902 13th Street SW, Roanoke, VA
- Pro Tip: Visit on weekdays for a quieter experience and better chances to chat with staff about pieces’ histories
Whether you’re hunting for the perfect statement piece or simply curious about American architectural history, Black Dog Salvage offers an authentic glimpse into the art of preservation and the stories behind forgotten buildings.
3. Virginia Museum of Transportation
Step into a captivating journey through transportation history at the Virginia Museum of Transportation, where vintage locomotives, classic automobiles, and nostalgic railway artifacts bring the past to life in a beautifully restored historic freight station.
This fascinating museum showcases an impressive collection of antique automobiles and trucks alongside powerful electric and diesel locomotives. The highlight for many visitors is the vintage steam engine collection, where you can get up close to these magnificent machines that once powered America’s railways. Interactive exhibits and knowledgeable staff help bring these mechanical marvels to life with engaging stories and historical context.
Perfect for families with children, history enthusiasts, and anyone fascinated by classic transportation, this museum offers 2-3 hours of engaging exploration. Located at 303 Norfolk Avenue SW in downtown Roanoke, admission is typically around $8-12 for adults with discounts for children and seniors. Visit on weekdays to avoid crowds, and don’t miss the outdoor exhibits featuring full-sized trains you can actually climb aboard.
The Virginia Museum of Transportation offers a unique hands-on experience that transforms transportation history from textbook facts into tangible memories you’ll treasure long after your visit.
4. O. Winston Link Museum
The O. Winston Link Museum is a fascinating tribute to one of America’s greatest railroad photographers, offering visitors a unique glimpse into the golden age of steam locomotives. Located in downtown Roanoke’s former Norfolk & Western Railway passenger station, this museum showcases Link’s dramatic black-and-white photographs that captured the last days of steam railroading in the 1950s.
The museum features over 200 of Link’s iconic photographs, including his famous night shots that required elaborate lighting setups and precise timing. Interactive exhibits allow you to experience the sounds and stories behind these historic images, while vintage railroad equipment and artifacts bring the era to life.
- Visit duration: 1-2 hours
- Perfect for: History buffs, photography enthusiasts, families with older children
- Admission: Around $8-12 for adults
- Location: 101 Shenandoah Avenue NE, Roanoke
- Pro tip: Visit on weekday mornings for a quieter experience and better photo opportunities
This hidden gem perfectly captures Roanoke’s rich railroad heritage and offers an unforgettable journey through American transportation history.
5. Taubman Museum of Art
The Taubman Museum of Art stands as southwestern Virginia’s premier cultural destination, offering visitors an impressive collection of contemporary and classic artworks in a stunning architectural setting. This world-class museum showcases rotating exhibitions alongside permanent collections featuring American art, folk art, and contemporary pieces that reflect both regional and international perspectives.
Art enthusiasts will appreciate the museum’s diverse galleries, educational programs, and interactive exhibits that make art accessible to all ages. The building itself is a work of art, featuring modern design elements that complement the surrounding downtown landscape.
- Ideal visit duration: 2-3 hours
- Perfect for: Art lovers, families with older children, couples, and cultural enthusiasts
- Admission: Free (donations welcomed)
- Location: 110 Salem Avenue SE, Roanoke, VA
- Pro tip: Visit on First Friday evenings for special events and extended hours, or weekday mornings for a quieter experience
With its exceptional collection and commitment to making art accessible to everyone, the Taubman Museum offers a enriching cultural experience that showcases the vibrant arts scene thriving in the heart of Virginia’s Blue Ridge region.
6. Mill Mountain Zoo
Perched atop the scenic Blue Ridge Mountains with breathtaking views of the Roanoke Valley, Mill Mountain Zoo offers an intimate wildlife experience that’s been delighting visitors since 1952. This charming mountaintop zoo is home to over 175 animals representing more than 50 species, including native Virginia wildlife like red wolves and black bears, alongside exotic favorites such as snow leopards and Siberian tigers.
What sets Mill Mountain Zoo apart is its unique setting and conservation focus. The zoo’s elevated location provides stunning panoramic views, making it as much about the scenery as the animals. Interactive experiences include educational programs, animal encounters, and seasonal events that engage visitors of all ages.
- Ideal visit time: 2-3 hours
- Perfect for: Families with children, wildlife enthusiasts, and couples seeking a unique date experience
- Admission: Adults $12, Children (2-11) $8, Seniors $10
- Location: 4001 Mill Mountain Parkway, Roanoke, VA
- Pro tip: Visit in the morning when animals are most active, and bring a camera for those spectacular mountain views
Mill Mountain Zoo proves that sometimes the best wildlife experiences come in small, beautifully crafted packages with unbeatable mountain vistas.
7. Center in the Square: Roanoke’s Cultural Arts Hub
Center in the Square stands as Roanoke’s premier cultural destination, housing four renowned non-profit organizations dedicated to arts and science in a stunning downtown landmark that promises an enriching experience for culture enthusiasts.
Located adjacent to the bustling Market Square, this architectural gem hosts rotating exhibitions, live performances, educational programs, and interactive displays that showcase both local and regional talent. Visitors can explore diverse galleries, attend theatrical productions, participate in hands-on science demonstrations, and discover the rich cultural heritage of the Blue Ridge region all under one roof.
Planning your visit is straightforward with these helpful details:
- Time needed: 2-3 hours for a comprehensive visit
- Best for: Families with children, art lovers, and couples seeking cultural experiences
- Admission: Varies by organization and exhibition (typically $5-15 per person)
- Location: 1 Market Square SE, Roanoke, VA
- Pro tip: Visit on weekday afternoons to avoid crowds and check their website for special events and rotating exhibitions
Center in the Square offers a perfect blend of education and entertainment, making it an essential stop for anyone wanting to experience Roanoke’s vibrant cultural scene.
8. City Market – Virginia’s Historic Open-Air Shopping Experience
Step into Virginia’s oldest continuously operating open-air market, where local culture and commerce have thrived for generations, making City Market an essential stop for experiencing authentic Roanoke charm. This vibrant marketplace buzzes with energy as vendors sell fresh produce, handcrafted goods, and local specialties while street performers and live music create an inviting atmosphere.
The market comes alive with year-round activities that showcase the community spirit, from the popular annual chili cook-off that draws food enthusiasts from across the region to the monthly Art by Night events where local artists display their creations. Special holiday celebrations add seasonal magic, while regular farmers market days offer the freshest ingredients from regional growers.
- Ideal visit time: 1-2 hours, best during weekend morning hours
- Perfect for: Families, couples, food lovers, and anyone seeking authentic local experiences
- Cost: Free to browse; individual purchases vary
- Location: Downtown Roanoke’s historic market district
- Insider tip: Visit Saturday mornings for the fullest vendor selection and bring cash for easier transactions
City Market offers a genuine taste of Roanoke’s community soul, where every visit connects you with the local heritage that has flourished here for decades.
9. St. Andrew’s Roman Catholic Church
St. Andrew’s Roman Catholic Church stands as one of Roanoke’s most magnificent architectural treasures, offering visitors a stunning example of Gothic Revival design that rivals Europe’s finest cathedrals. This sacred space captivates both worshippers and tourists with its soaring spires, intricate stained glass windows, and peaceful atmosphere that provides a serene escape from the bustling city.
The church’s interior showcases remarkable craftsmanship with detailed woodwork, beautiful religious artwork, and an impressive pipe organ that fills the space with heavenly music during services. Visitors can admire the architectural details, attend a traditional Mass with full choir accompaniment, or simply sit quietly for reflection and prayer.
- Visit Duration: 30-45 minutes for touring, or 1+ hours if attending Mass
- Perfect For: Architecture enthusiasts, families, couples seeking peaceful moments, and anyone interested in religious history
- Cost: Free admission, donations welcome
- Location: Downtown Roanoke area
- Pro Tip: Visit during Sunday morning Mass to experience the full grandeur with choir music, or come on weekday afternoons for quieter contemplation
St. Andrew’s offers a rare opportunity to experience European cathedral magnificence right in the heart of Virginia’s Blue Ridge Mountains.
10. Roanoke Valley Greenways
The Roanoke Valley Greenways offer an extensive network of paved trails that wind through the heart of Virginia’s Blue Ridge, providing outdoor enthusiasts with scenic routes for walking, cycling, and connecting with nature without leaving the city.
These well-maintained greenways traverse diverse landscapes, from urban corridors to peaceful riverside paths along the Roanoke River. The trails connect parks, neighborhoods, and attractions, making them perfect for both recreation and practical transportation. Popular sections include the Roanoke River Greenway and Tinker Creek Greenway, where you’ll encounter beautiful bridges, wildlife viewing areas, and interpretive signage highlighting local history and ecology.
- Ideal visit duration: 1-3 hours depending on trail length chosen
- Perfect for: Families, fitness enthusiasts, couples, photographers, and anyone seeking peaceful outdoor time
- Cost: Free access
- Location: Multiple access points throughout Roanoke Valley
- Pro tip: Early morning or late afternoon visits offer cooler temperatures and beautiful lighting; bring water and wear comfortable shoes
Whether you’re seeking a leisurely stroll or an invigorating bike ride, the Roanoke Valley Greenways provide an accessible way to experience the natural beauty that makes this region so special.
11. Carvins Cove Natural Reserve
Carvins Cove Natural Reserve is Roanoke’s largest natural area and a premier destination for outdoor enthusiasts seeking pristine wilderness just minutes from the city. This 12,700-acre reserve surrounding the city’s water supply offers some of the best kayaking, fishing, and hiking opportunities in the region.
The reserve’s crown jewel is the 630-acre Carvins Cove Reservoir, where visitors can enjoy peaceful kayaking through crystal-clear waters or try their luck fishing for bass and other species. With over 60 miles of hiking and mountain biking trails winding through diverse forests, there’s something for every skill level. The friendly staff provides helpful information and ensures a welcoming experience for all visitors.
- Duration: 3-6 hours for hiking/biking, full day for water activities
- Perfect for: Families, outdoor enthusiasts, photographers, and nature lovers
- Entry fee: Small daily parking fee per vehicle (typically under $10)
- Location: 814 Reservoir Road, Roanoke, VA 24017
- Pro tip: Visit early morning for the best wildlife viewing and cooler temperatures; bring water and sun protection
Carvins Cove offers an authentic escape into Virginia’s natural beauty while remaining easily accessible, making it an essential stop for anyone wanting to experience Roanoke’s outdoor spirit.
12. Big Lick Brewing Company
Big Lick Brewing Company stands as downtown Roanoke’s premier craft brewery destination, offering beer enthusiasts and casual visitors alike an authentic taste of local brewing culture in a vibrant taproom and beer garden setting.
The brewery specializes in crafting high-quality beers with impressive variety, from hoppy IPAs to smooth stouts, all brewed on-site with meticulous attention to detail. Visitors can enjoy their drinks in the welcoming indoor taproom or relax in the outdoor beer garden, perfect for social gatherings and casual conversations. The knowledgeable staff is always ready to guide you through tasting flights and recommend the perfect brew for your palate.
- Ideal visit duration: 1-2 hours
- Perfect for: Adults, couples, friend groups, and beer enthusiasts
- Cost: Pints typically $5-8, flights $12-16
- Location: Downtown Roanoke area
- Pro tip: Visit during weekday afternoons for a quieter experience and better interaction with brewers
Big Lick Brewing Company perfectly captures Roanoke’s growing craft beer scene, making it an essential stop for anyone wanting to experience the city’s contemporary culinary culture.
13. Blue Ridge Parkway
The Blue Ridge Parkway is America’s most scenic drive and an absolute must-see when visiting Roanoke, offering breathtaking mountain vistas and endless outdoor adventures just minutes from the city. This 469-mile scenic highway runs along the spine of the Blue Ridge Mountains, with Roanoke serving as a perfect gateway to some of its most spectacular sections.
Drive through tunnels carved into mountainsides, stop at overlooks with panoramic views, and explore hiking trails that lead to waterfalls and rocky summits. The parkway features numerous pull-offs where you can photograph the rolling mountain landscape, especially stunning during fall foliage season. Popular nearby attractions include Sharp Top at Peaks of Otter and the Mill Mountain overlooks.
- Ideal visit time: 2-4 hours for scenic drive, full day with hiking
- Perfect for: Families, couples, photographers, nature lovers, and outdoor enthusiasts
- Cost: Free admission
- Location: Multiple access points near Roanoke, closest at Milepost 120
- Pro tip: Visit during early morning or late afternoon for best lighting and fewer crowds; spring and fall offer the most spectacular scenery
Whether you’re seeking a peaceful drive or an active outdoor adventure, the Blue Ridge Parkway delivers an unforgettable experience that showcases Virginia’s natural beauty at its finest.
14. Roanoke Antique Mall
For treasure hunters and vintage enthusiasts, Roanoke Antique Mall is a must-visit destination that promises hours of delightful discovery across 25,000 square feet of nostalgic finds. With over 130 dealers showcasing everything from Victorian furniture to mid-century collectibles, this sprawling marketplace offers one of the region’s most diverse antique shopping experiences.
Visitors can expect to spend 2-3 hours browsing through carefully curated booths featuring rare books, vintage jewelry, classic toys, home décor, and unique conversation pieces. The mall’s organized layout makes it easy to navigate, while knowledgeable staff can help locate specific items or provide historical context about interesting pieces.
- Ideal visit time: 2-3 hours
- Perfect for: Antique lovers, collectors, couples, and anyone seeking unique souvenirs
- Cost: Free entry, prices vary by item and dealer
- Tip: Visit on weekdays for a quieter browsing experience and better opportunities to chat with dealers
Whether you’re a serious collector or simply enjoy the thrill of finding hidden gems, Roanoke Antique Mall offers an authentic treasure-hunting adventure that captures the charm of bygone eras.
15. Mill Mountain Theatre
Mill Mountain Theatre stands as Roanoke Valley’s premier professional live theatre destination, delivering Broadway-caliber performances for over four decades right in the heart of downtown. This beloved cultural institution operates year-round with two intimate stages housed within the historic Center in the Square, offering everything from classic musicals to contemporary dramas and special family entertainment on the Trinkle Stage.
Theatre enthusiasts can expect world-class productions featuring talented local and touring performers in an intimate setting that brings audiences closer to the action. The venue’s two-stage setup allows for diverse programming, ensuring there’s always something captivating on stage throughout the season.
- Visit Duration: 2-3 hours per show
- Perfect For: Theatre lovers, couples on date nights, families (especially Trinkle Stage shows), and cultural enthusiasts
- Ticket Prices: Typically $25-$45 depending on show and seating
- Location: Center in the Square, 1 Market Square SE, Roanoke
- Pro Tip: Book tickets in advance for popular shows and arrive early to explore the Center in the Square’s other attractions
Mill Mountain Theatre proves that you don’t need to travel to New York to experience professional theatre at its finest – it’s a cultural gem that makes Roanoke’s arts scene truly shine.
16. Science Museum of Western Virginia & Hopkins Planetarium
The Science Museum of Western Virginia & Hopkins Planetarium is Roanoke’s premier destination for hands-on learning and cosmic exploration, making it an absolute must-visit for families seeking both education and entertainment. This interactive wonderland captivates visitors with its stunning tropical butterfly garden featuring exotic species from around the globe, engaging health and science exhibits, and the mesmerizing Hopkins Planetarium that takes you on spectacular journeys through the universe.
Plan to spend 2-3 hours exploring the museum’s diverse attractions, from interactive displays that make complex scientific concepts accessible to children, to the immersive planetarium shows that run throughout the day. The butterfly garden is particularly enchanting, offering a serene tropical escape where colorful butterflies flutter freely around visitors.
- Ideal for: Families with children, school groups, and science enthusiasts of all ages
- Average visit time: 2-3 hours
- Admission: Approximately $12-15 for adults, $10-12 for children
- Location: Center in the Square, downtown Roanoke
- Pro tip: Visit on weekday mornings for smaller crowds and check the planetarium show schedule in advance
This remarkable fusion of science, nature, and astronomy creates an unforgettable experience that sparks curiosity and wonder in visitors of every generation.
17. Valley View Mall – Shopping Paradise in Roanoke
Valley View Mall stands as Roanoke’s premier shopping destination, offering visitors an extensive retail experience anchored by major department stores including Macy’s, Belk, JCPenney, and Sears. This sprawling mall combines the convenience of popular chain stores with unique specialty shops, creating an ideal environment for both serious shopping and casual browsing.
The mall features over 100 stores spread across multiple levels, complemented by a diverse food court and several restaurants that cater to various tastes and budgets. From fashion and electronics to home goods and accessories, shoppers can find virtually everything under one roof in a climate-controlled environment.
- Ideal visit duration: 2-4 hours depending on shopping goals
- Perfect for: Families, couples, and anyone seeking retail therapy or dining options
- Cost: Free entry, individual store pricing varies
- Location: 4802 Valley View Boulevard NW, Roanoke, VA
- Pro tip: Visit weekday mornings for fewer crowds, and check store websites for sales before your trip
Valley View Mall remains a cornerstone of Roanoke’s retail landscape, making it an essential stop for visitors looking to combine shopping convenience with local commercial culture.
18. Jeter Farm: A Family-Friendly Agricultural Experience
Jeter Farm offers visitors an authentic taste of Virginia’s agricultural heritage as a fifth-generation family farm in nearby Botetourt County, making it perfect for those seeking a genuine farm experience just outside Roanoke.
This working farm specializes in vegetables, beef cattle, custom hay, and small grains, but what draws visitors most is their popular fall harvest festival featuring corn mazes, pumpkin patches, and seasonal activities. The farm provides an educational glimpse into rural life while offering hands-on experiences that connect visitors with the land and farming traditions.
Essential visitor information:
- Best time to visit: Fall season (September-October) for harvest festival activities
- Perfect for: Families with children, school groups, and anyone interested in agricultural tourism
- Duration: 2-3 hours for full experience
- Admission: Seasonal festival fees typically range $8-15 per person
- Location: Botetourt County, approximately 20 minutes from downtown Roanoke
- Pro tip: Visit on weekdays to avoid crowds and enjoy a more personalized farm experience
Jeter Farm stands out as a rare opportunity to experience authentic farm life while supporting a local family business that has been cultivating the land for over a century.
19. Green Ridge Recreation Center & Splash Valley Water Park
Green Ridge Recreation Center & Splash Valley Water Park is Roanoke’s premier family entertainment destination, combining year-round indoor recreation with exciting seasonal water attractions that guarantee fun for all ages.
The indoor recreation center features swimming pools, interactive play areas, fitness facilities, and various family-friendly activities that operate throughout the year. During warmer months, Splash Valley Water Park comes alive with thrilling water slides, lazy rivers, splash zones for younger children, and spacious pool areas perfect for cooling off on hot Virginia days.
Key visitor information:
- Ideal visit duration: 3-4 hours for full experience
- Best for: Families with children, groups seeking active recreation
- Admission: Approximately $8-15 per person (seasonal rates vary)
- Location: 4361 Electric Road, Roanoke, VA
- Pro tip: Visit weekday mornings for smaller crowds, bring sunscreen and water shoes for outdoor areas
This dual-purpose facility stands out as one of Roanoke’s most versatile attractions, offering both indoor comfort and outdoor adventure in a single, convenient location.
20. Bottom Creek Gorge: A Hidden Waterfall Paradise
Bottom Creek Gorge offers one of Roanoke’s most rewarding hiking experiences, featuring a spectacular creek-side trail that culminates in breathtaking waterfalls perfect for nature enthusiasts and adventure seekers.
The moderately challenging trail follows Bottom Creek through a pristine gorge, showcasing cascading waters, rocky formations, and lush forest scenery. The highlight is the stunning 45-foot waterfall at the trail’s end, creating a perfect natural amphitheater ideal for photography and peaceful reflection. The relatively uncrowded trail provides an intimate wilderness experience just minutes from the city.
- Duration: 2-3 hours round trip
- Best for: Hikers, photographers, couples seeking solitude
- Cost: Free
- Location: Bottom Creek Gorge Preserve, Salem (15 minutes from Roanoke)
- Pro tip: Visit during spring for peak water flow or fall for stunning foliage; bring sturdy hiking boots and plenty of water
This hidden gem perfectly combines accessibility with wilderness beauty, making it an essential stop for anyone wanting to experience Virginia’s natural splendor without the crowds.
From the breathtaking views atop Mill Mountain to the fascinating collections at the Virginia Museum of Transportation, Roanoke proves that great adventures come in all sizes. The city’s unique combination of natural beauty, cultural richness, and warm Southern hospitality creates an experience that stays with you long after you’ve returned home. With so many incredible things to do in Roanoke, you’ll find yourself already planning your next visit before the current one ends. Pack your sense of adventure and prepare to discover why this Virginia treasure continues to win hearts, one visitor at a time.